Not Ordinary Chips was built to fix what’s wrong with everyday snacking — too much oil, too many additives, and nothing that feels real. We keep it simple: popped, not fried, made with olive oil, and built on clean ingredients you can actually recognize.

We started by selling locally, listening to feedback, and improving batch by batch. Today, we’re available in 30+ stores across Ontario, growing through retail and distributors while staying true to what got us here.

Behind the brand are two founders who are hands-on in everything we do. Amin Vadsariya leads production and operations, bringing real food business experience. Hashmat Jassani focuses on systems and growth, backed by a family history in food manufacturing. From production to market stalls, we’re involved at every step.

No overcomplication. No gimmicks. Just better chips — proudly made in Aylmer, Ontario.